Benefits of being a social business It’s not just good to do social – we need to be social. Social business is an evolution of social media and an evolution of business. Content is the challenge: you need to point to it from social media, so you need to have it, and make sure it’s … Continue reading
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SMW notes: @barcampnfp #smw4good Charity campaigns
In this session we discussed good and bad examples of charity campaigns. Here are some below. Lauren Luke: Don’t cover it up campaign, refuge Popular makeup vlogger Lauren Luke gives a demo on how to cover up a bruise, with a vid on her Youtube channel. Many people didn’t know it was an ad. DePaul boxes Charity … Continue reading
The app bandwagon
Elena Plaiter I’ve been thinking about apps recently, and questioning more and more why people are so keen to jump on the band wagon, invest time and money in them, if at the end of the day they don’t actually achieve anything? Aside from getting into the debate over the future of the app (is … Continue reading
On screen proofreading
Elena Plaiter Digital Editor, Online Content Manager, Content Producer, Digital Exec… whatever your job title, chances are you spend a lot of time staring at a screen, tapping on a keyboard and then proofreading what you’ve written before hitting the big fat ‘publish’ button and sending it out into the internet ether. Yes, Content Management … Continue reading
Hello world
I’m Elena Plaiter. I think about written webby words a lot. I ask more questions than I answer. I learn something new everyday. According to a German Poet, that’s ok: “…live the question. Perhaps you will gradually, without even noticing it, find yourself experiencing the answer, some distant day.” I’m Digital Editor at the British Heart … Continue reading
Elena Plaiter 